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FOR PERMANENT MAKEUP ARTISTS READY FOR MORE

THE PROFITABLE ARTIST PROGRAMME

You became a PMU artist
to build a better life.
Let’s build the business to match.

Our team helps turn interest in your PMU work into bookings, so you can spend less time chasing enquiries and more time with clients.

More money left. More life back.

NATALIE LOUISE · VIDEO STORY4 months

booked ahead

Hear Natalie share what
changed for her business.
Watch her story ↘
ALEXANDRA · VIDEO STORYHer busiest

month in over a year

Hear Alexandra describe
her experience with us.
Watch her story ↘
LOIS WOOLER’S STORYMore clients. More time for family.
Hear Lois explain what changed.

Real artists. Their reported results. Your results will vary.

Book my PMU Profit Plan call

Find your next steps for more bookings, better margins and less admin.

Find what’s holding you back.
Work out what to do next.

  1. 01

    Find the gaps in your booking journey

    We’ll look at how clients find you, what they see and where enquiries stop short of a booking.

  2. 02

    See what growth needs to earn you

    Talk through your prices, costs and diary space, so more appointments make sense for your business.

  3. 03

    Choose where to focus next

    Explore the changes to prioritise and where our team could take marketing and follow-up off your hands.

Ready for more from your business?
Start with your free Profit Plan call.

Tell us about your work and the diary you want. Then choose a time to explore how to get there.

1 Your studio2 Your free call
A little about your studioQuestion 1 of 7
x

Which treatments would you love more bookings for?

Choose all that apply.

Your next step towards more bookings and a more profitable diary.

What would a diary like this
change for you?

The confidence to plan ahead. More of the work you love. Hear it from the artists themselves.

A DIARY TO LOOK FORWARD TO

Fully booked four months ahead.

Natalie Louise

ROOM FOR A DIFFERENT FUTURE

From a quiet diary to fully booked.

Brows By Abbie

MOMENTUM IN HER BUSINESS

Her busiest month in over a year.

Alexandra Brooker

A TEAM IN THEIR CORNER

What consistent bookings mean to them.

Harriet, Lois & Katy

MORE INTEREST IN HER WORK

£10,000+ in enquiries in 48 hours.

Verity Parkes

Enquiry value, not collected revenue.

Individual client experiences, not typical-results promises. Outcomes depend on your offer, location, budget and availability.

Book my PMU Profit Plan call

BROWS. LIP BLUSH. PERMANENT MAKEUP.

You know PMU.
So should your marketing team.

You’ve put hours into your technique, your portfolio and your client care. Let our team put that same attention into helping people find and book your work.

The treatments you want to do more of.
Microblading, powder brows or lip blush. We’ll talk about your prices, your portfolio and which appointments you want to fill.
The questions between “I love your work” and booking.
Price, shape, colour and what to expect. Our team follows up enquiries, with treatment-specific advice referred to you.
A plan that fits your actual diary.
Your local area, appointment lengths and room for new clients. We plan around your studio and the bookings you can take.

Bring your Instagram or website to the call. Let’s talk about how to turn more interest in your work into appointments.

SUPPORT TO TAKE YOUR NEXT STEP

45 bookings90 days

Fully booked in 90 days,
or you don't pay.

We'll install a team of PMU marketing experts in your business and fully book you in 90 days. If we don't, you don't pay.

Explore what’s possible for my studio

Clarity from the start.

The guarantee target is 45 bookings during the 90-day period beginning seven days after joining, subject to the agreed conditions.

For monthly and first-90-days memberships, if we don't get you there in 90 days, you get your membership fees back in full: setup, monthly fees and anything paid up front for those 90 days. Annual memberships are not covered by the guarantee and are not eligible for a refund under it. Your ad spend and phone credits aren't refunded, because they go to Meta and the phone network, not to us.

Your side of the guarantee
  • Complete onboarding and your sheets within 7 days of joining.
  • Have your ads live by day 7 at £30 a day for the 90 days.
  • Have your task sheet signed off by day 30.
  • Keep your prices within 20% of today's prices.
  • Keep the agreed offer running.
  • Track every booking in our system.
  • Turn up to the clients we book.
Read the full guarantee terms ↗
Read what working with us feels like.See our reviews on Trustpilot

Our members, on average

24.8extra bookings a month on £30 a day in ads
4.8xaverage increase in income
2 to 3 daysaverage time to first bookings after onboarding

24.8 extra bookings at an average brow price of £305 is about £7,564 a month in booking value, before costs.

Averages from PMU Society member data, 2025 to 2026. Real artists, their reported results. Your results will vary.

Is this for me if I work on my own?

Yes. We work with solo artists as well as studios. The call starts with your portfolio, diary and goals, so we can focus on what would make a difference to your business.

Do I need to be struggling with bookings?

No. You might want more lip blush clients, better margins or fewer evenings spent answering enquiries. We’ll look at the next stage you want for your business.

How much do I need to do myself?

You share your work, complete onboarding, approve the agreed offer and keep your appointment availability up to date. We agree the marketing, enquiry and booking support we’ll handle for your studio before you join.

Is the PMU Profit Plan call free?

Yes. Your 45-minute call is free. We’ll look at your booking journey, prices and capacity. If our support is a fit, we’ll explain the programme fee and separate advertising budget.

THE PROFITABLE ARTIST PROGRAMME

More money left.
More life back.

See how the marketing and booking support could work around your permanent makeup business.

Book my PMU Profit Plan call

Find where bookings are being lost and what to focus on next.

See our reviews on Trustpilot